It's hard to swear off Ikea (and not just because they sell food). As much as the inner-monologue screams "college years" when you see the Swedish company's unmistakable furniture, the price, look and convenience keeps me going back. (And also why I love seeing Ikea stuff in totally enviable homes).
I wonder if I would draw the line, though, at an entire Ikea engineered apartment building or townhouse built wall-to-wall, floor-to-ceiling with the whole flatbox delivery method in mind.
The first of such structures are being unveiled in the U.K., where Ikea and a home-builder came together to come up with a solution for more affordable housing. The result is unmistakeably mass production and Ikea, but cozy and appealing nonetheless.
It's hard not to think of New Orleans and FEMA trailers when I read about these. Or even the still insanely expensive housing market in large parts of the country.
What's your feeling on Ikea? Would you live in an Ikea townhouse?
