In an effort to raise awareness and support for breastfeeding, an advocacy group in Marin County, California, is placing life-sized cardboard cutouts depicting nursing mothers and their babies in various public places.
According to the Marin Breastfeeding Coalition, the faux mamas and babies have been invited to "government buildings, businesses and the ferry terminals." The figures hold placards reading, "When breastfeeding is accepted, it won't be noticed."
The group is spreading the word both to promote breastfeeding and to remind the pubic that California law protects nursing mothers from being asked to leave or cover up when feeding their babies in public. The idea for the campaign came from David Swope, an advertising man whose wife is active in La Leche League. He told the Marin Independent Journal he can think of a few more venues where they might be useful: "I'd love to see these cutouts in sports bars - places where guys can start a discussion about breastfeeding."
Now if they could only engineer a 3-D version to use on airplanes, we'd be all set (although Barbara Walters would have to take a Xanax).
Related:
Smackdown: Damned If You Do, Damned If You Don't (Breastfeed, That Is)
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Photo from the Marin Independent Journal
