Dust off your kid's resume because Fisher-Price is hiring. Not just hiring either, but they're looking to add kids onto their board. Attractive skills include leadership qualities, human resources, project management, sales skills and
creativity in design or concept, with a total of six kids being hired. Five-year-old Saige Bayne is the first hire, snapped up due to her drawing and design skills.
So what's going on here? In a ploy to corner the toy market and attempt world domination make lots and lots of money, Fisher-Price is recruiting kids to establish sort of an in-house focus group so as to better exploit market to their target audience. So yeah, while it would be a hell of a lot of fun to be the next "Big" and help design toys and play with them all day (oops, I'm talking about me here, but I'm sure it would be fun for kids too), I'm a little concerned about the exploitative nature of this proposition. Not that Fisher-Price is the first to employ this brilliant idea; focus groups have long been used to better hone product lines that in turn sell more products and therefore make the company more money. But in the excitement of being a part of new-toy development, do these kids realize they're being used?
You have to live in Australia to be eligible, though, so it cuts me and my kids right out of contention. Oh well, we'll have to find total world domination another way.
