Turns Out Kids' Lingerie NOT Just April Fools' Joke

Amy S.F. Lutz — Sun, 06 Apr 2008 12:23:00 GMT

How weird is this? In his April Fools' Day post, "Adult Clothing Maker Introduces Lingerie For Kids," Cole Gamble introduced "Amore Designs," who was allegedly promoting a line of "nauhgty sleepwear" (his spelling error, not mine; come on, Cole, a little proof-reading wouldn't kill you!) for little girls.

Readers who made the jump were chastised, "What, you really clicked on this post? Of course there is no such thing as baby lingerie. April Fool's, you weirdo."

But, it turns out, the joke's on Cole. And on all of us who thought there was a limit as to how low some slimeballs will stoop to earn a buck.

Introducing La Senza, a lingerie chain from the UK, who recently introduced "La Senza Girl," a line of adult-style lingerie for girls 5-12.

The slogan, and I kid you not: "Why should grown-ups have all the fun?"

Shockingly, critics from politicians to children's charities lined up to lambast La Senza for sexualizing children.

In response, La Senza removed the line from its website, but will continue to sell the items in its stores. Marketing Director Lisa Bond maintained that the line was "entirely age-appropriate" - including, I suppose, the lacy camisoles.

So, here's the challenge for next year, Cole - try to think of something so depraved it won't actually materialize a week after you make it up.

Strollerderby : La Senza Girl

Turns Out Kids' Lingerie NOT Just April Fools' Joke