http://www.babble.com/CS/blogs/strollerderby/archive/tags/star+power/default.aspxTags: star powerenCommunityServer 2007.1 (Build: 20910.1126)http://www.babble.com/CS/blogs/strollerderby/archive/2008/04/13/making-breastfeeding-cool.aspxSun, 13 Apr 2008 18:49:00 GMT42a08a39-daf3-4129-8a63-8a27b879cc03:85423Rachael Brownell (Redsy)11http://www.babble.com/CS/blogs/strollerderby/rsscomments.aspx?PostID=85423http://www.babble.com/CS/blogs/strollerderby/archive/2008/04/13/making-breastfeeding-cool.aspx#comments<p><img src="http://newsliteimgs.s3.amazonaws.com/080410_breast1.jpg" alt="200x190.jpg" align="right" border="" height="190" hspace="4" width="200" />The Brits aren&#39;t messing around with getting moms to embrace breastfeeding using the usual blah blah blah of nutrition, disease prevention, and bonding...</p><p><a href="http://newslite.tv/2008/04/breastfeeding-moms-become-star.html">They&#39;re turning on the star power to make the whole enterprise hip and cool</a>.&nbsp; But neither Gwyneth Paltrow or Madonna is featured here...</p><p>Quite the contrary.</p><p>Modern mamas dressed in chic, decidedly NON-hippy outfits, dressed to look like stars.&nbsp; The ad campaign message is &quot;Be a Star.&quot;</p><p>A rather fresh approach to marketing breastmilk.&nbsp; Don&#39;t you think? Then again, the Brits actually offer paid maternity leave, so one imagines breastfeeding is more viable in England.&nbsp;</p><img src="http://www.babble.com/CS/aggbug.aspx?PostID=85423" width="1" height="1">celebritybreastfeedingstar power