Just because it says, "plant-based" surfacant, does not mean that it's good for you. Sodium lauryl sulfate, the stuff I am allergic to (and the stuff in all your toothpaste, 'organic' or no), is often derived from coconuts. And fragrances, no matter how "earthy" the name they go by, are still sensitizing. If it doesn't name the detergent used in it, I don't buy it.
If you want the good stuff, get it from Nature Clean.