Launched in December 2006, Babble already has a National Magazine Award nomination for Best Overall Website (opposite Slate.com) and a Folio magazine award for Best Online Magazine (beating out everyone but Time.com). Time magazine named it one of the Top 50 websites of 2010. Babble was acquired by The Walt Disney Company in November, 2011. For more, read our Mission Statement.
Co-Founder and Sr. Director, Product and Sales Strategy
Before launching Babble, Alisa served as Vice President of Sales and Marketing at Nerve.com, where she grew advertising into Nerve’s largest source of revenue and prior to that was a story editor at Julia Roberts’s Shoelace Productions, an assignment editor at CNN and a development assistant at Oliver Stone’s Illusion Entertainment.
Alisa and Rufus have three sons, Declan, Grey and Rye.