Energizer And Hurricane Sandy; Shining In The StormRene Syler
A battery is a battery is a battery right? Usually I’m buying the ones that are good for game controllers; hey, got a teenage son? Then you know what I’m talking about. But my recent experience with Hurricane Sandy had me viewing them in a whole different light, no pun intended.
As you know, Sandy left a trail of misery in her wake as she marched up the eastern seaboard. While my family was home in New York in a cold house with no power, I was in a hotel room in Philadelphia, preparing to shoot my new show. I felt horrible knowing they were experiencing such a tough time while I was riding it out on the 14th floor of a luxury hotel. And then the note came.
“Dear ____” Honestly, I was so frightened I can’t remember how they addressed me or what they said. But basically they were giving us instructions on what to do if things got really bad and we had every indication that they just might. It wasn’t just the pictures of the powerful combination of wind and water that rattled me so, it was also the last text message I got from my family, telling me they were in the dark. Now my mind was really reeling.
The note also advised us to fill our bathtub with water and told us we could come to the lobby to get flashlights, so while the water was running, I beat feet down there.
Well, you know the rest of the story; Hurricane Sandy left a trail of death, damage, and misery in its wake. My family was without power for weeks and now, more than 30 days later, are still trying to regain some normalcy and clear the damage.
In all the uncertainty of those moments as the storm was closing in on us, my family and I counted on Energizer batteries. We’re a brand loyal bunch and have been using Energizer for a good number of years. But I can honestly say that never before did they mean more. In that frightening storm and the days and weeks that followed, they provided not just light, but peace of mind.