A few weeks ago when that article that trivialized mom bloggers came out I rolled my eyes, but I was too busy with, you know, mom blogger projects to think much of it.
May is crunch time for the Listen to Your Mother Show (LTYM) which this year coordinated 24 local shows giving Mother’s Day a microphone in honor of Mother’s Day. LTYM is a national organization founded and directed by Ann Imig, and I have served as LTYM’s business consultant during its expansion years.
What that meant this year is that in 24 cities, bloggers who might not have produced a project like this before were able to host theater reading events, shining a light on other bloggers and writers in their community. The roughly 60 producer-directors were mentored by the national organization, provided with tools and resources and guided to rent theaters, audition and select casts, manage sponsors and sell tickets. They were able to do this because the project is infused with layers of social sharing and mentoring from the national organization to the team of producers across the country to the way local casts come together to create a spectacular performance.
These 60 hard-working bloggers had nary a minibar in mind when they carved out time to grow professionally by becoming directors and producers, scoring hundreds of press mentions and interviews that had nothing to do with escaping their families and everything to do with taking motherhood seriously. Blogging is a serious business, art, opportunity and platform for each and every one of these women.
As if guiding 60 women to shine a spotlight on over 300 writers supported by more than 150 sponsors weren’t enough, Listen to Your Mother Show raised over $18K for local causes benefiting women and families this Mother’s Day, too. That’s a serious amount of diapers, food, housing assistance and counseling. That’s moms who blog manifesting real world aid while benefitting from community mentoring and while modeling bootstrapped entrepreneurship.
Most of these mom bloggers met each other and/or Ann Imig by taking networking seriously and attending blog conferences. Ann first talked to me about her dreams for a LTYM expansion at a small conference called Creative Alliance in 2010. Later that year at BlogHer we had our first meeting with New York City producers.
All of the cast members took themselves seriously–even the hilarious ones–and put their work on the line during auditions. Truly, it’s hard to convey the good of the LTYMS project. It’s a gift to audiences and to cities. It’s a spotlight on very deserving, talented writers, and a moving experience for the casts. It’s a catalyst for fundraising, contributing over $18K this year to local causes. It’s empowerment to producers and directors. It’s a massive social video sharing project and a spirited creative journey each and every year, inspiring countless writers to write more and to perform their work, inspiring cities to honor parents, and inspiring mothers to think of themselves, and the topic of motherhood, as worthy of attention. And all of this goodness is, as founder Ann Imig says, “born of blogging.”
Check out the Listen to Your Mother Show blog or this news feature to learn more about this year’s productions, and if you missed the shows, be sure to stay tuned for the video releases later this summer.
Check out some of my other posts on Babble Voices:
Don’t miss the latest from Babble Voices – Like Us on Facebook!
Read my blog at Deb on the Rocks.
Follow me on Twitter!