Since – well, what feels like forever – advertisers have been telling women to tuck this, enhance that, hide this, make that, and the list goes on. While women have yet to conquer the world (p.s. This happens when we turn phallic shaped buildings into welcoming hoo-hah shaped temples), we’ve come a long way from the sexist vintage ads seen here. Don’t get me wrong, they were spot on when they said blowing cigarette smoke in a woman’s face will have her following you to the ends of the earth. Ha!
Jacinda Boneau is a fabric designer and founding co-editor at Prudent Baby, the premier design and lifestyle blog providing inspiration and instruction to help anyone create beautiful things, food, and experiences for their friends and family.