A newborn sleeping on their stomach, in a heavily blanketed bed, next to a butcher knife. Sounds like a pretty accurate depiction of co-sleeping right? Wrong! And anyone who has ever co-slept with their child can attest to that!
Heck, as a co-sleeper myself who co-slept with all three of my children, safely at that… These new ads that the department of health in Milwaukee have come out with have my blood absolutely boiling.
The ads compare letting your infant sleep with a knife to an act which has been linked to lowering the risk of SIDS in babies. Gasp! Shock! The horror!
In fact the world renowned Dr. Sears even has a page on his website dedicated to co-sleeping benefits, all backed up by research! Citing the benefits when co-sleeping is done safely!
Some of the benefits cited on his website include more peaceful sleep, stable physiology, decreased risk of SIDS, and even says it is safer than sleeping in a crib! But the problem is too many parents do not know how to safely co-sleep with their children, which seems to be the biggest problem Milwaukee is seeing apparently.
But in my personal opinion (which I know most couldn’t care less about of course) I think these ads are in complete bad taste. They are uninformed, biased, and of course simply for the shock value in it all. Instead of helping to educate parents they are trying to guilt them out of certain options for co-sleeping, and sleeping in general, when they can be extremely safe!
I wish Milwaukee would have spent the money better with education instead of propaganda of course!
What do you think about these ads?
Sleeping with a Butcher Knife 1 of 5From the Milwaukee Department of Public Health
Cuddled with Knives 2 of 5From the Milwaukee Department of Public Health
The Family Bed? 3 of 5An older ad sponsored by the Milwaukee Department of Public Health
Strategically placed Mattress 4 of 5An older ad sponsored by the Milwaukee Department of Public Health
Another Mattress near a Bus Stop 5 of 5An older ad sponsored by the Milwaukee Department of Public Health