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The Oreo Breastfeeding Ad That Everyone Censors (almost)

Oreo and breast milk sparks conversation

Oreo and breast milk sparks conversation

Have you seen this Oreo ad featuring a baby breastfeeding and holding an Oreo cookie? This ad hit the internet last week – rumored to be shown in South Korea. The ad features the tagline “Milk’s favorite cookie”.

Kraft, the parent company of Oreo says that the ad was created by Kraft’s ad agency, Cheil Worldwide, for a one-time use at an advertising forum and was not intended for public distribution or use with consumers.  Way to go Cheil Worldwide! Your “one-time use” ad gave Kraft millions of dollars in free advertising.

Kraft is doing a PR dance (not sure why, this will sell cookies Kraft) – but to me the real laughable story behind this ad is how the ad is being posted on various sites – both media and non-media. Everyone seems to be censoring the breast in the photo like it’s porn!  The ad is portraying a baby that is breastfeeding -not a pornographic shot of a boob!

Some media outlets got all censory with the blurring of the nipple – and then there are some people who just got downright creative.

Check Out the Breast Milk and Oreo Ad Censored Images (both funny and media-ished)

  • No Boob for TMZ 1 of 9
    No Boob for TMZ
    It appears that TMZ has a no boob, including breast feeding babies policy.
    image source: tmz.com
  • Dr Momma Gets IT! 2 of 9
    Dr Momma Gets IT!
    Dr. Momma gets it. Breastfeeding is not sexual. Argentia Coy snapped this photo with her 2 year old.
    image source: drmomma.org
  • Peaceful Parenting Network Oahu Turns into PSA 3 of 9
    Peaceful Parenting Network Oahu Turns into PSA
    Peaceful Parenting Network Oahu turned the Oreo ad into a PSA for breastfeeding.
    image source: Peaceful Parenting Network Oahu
  • Examiner Puts a Smile On It! 4 of 9
    Examiner Puts a Smile On It!
    While the Examiner, does offer you to click through to see the uncensored (because this picture should totally be censored, right?) - this is the photo on the article.
    image source: <a href="http://www.examiner.com/article/oreo-ad-of-baby-feeding-on-exposed-breast-slips-past-the-censors" target="_blank" examiner.com
  • Breast Milk and Cookies IRL 5 of 9
    Breast Milk and Cookies IRL
    Breastfeeding is not censored on YouTube - this baby is enjoying his breast milk and cookies.
  • Kotaku Puts a Fish On It 6 of 9
    Kotaku Puts a Fish On It
    Kotaku puts a fish on the nipple. Yeah, a fish. #Odd
    image source: kotaku.com
  • The Daily Beast Black Tapes That Boob 7 of 9
    The Daily Beast Black Tapes That Boob
    No boob at The Daily Beast!
    image source: The Daily Beast
  • Tetris Type Cover Up at SFGate 8 of 9
    Tetris Type Cover Up at SFGate
    Is this a baby covered by a tetris shape holding an oreo cookie?
    image source: sfgate.com
  • NSFW? So Says the FoodBeast 9 of 9
    NSFW? So Says the FoodBeast
    This is NSFW according to FoodBeast. Would a company really fire someone for seeing this? Maybe I am giving corporate America too much credit?
    image source: foodbeast.com

Why go all Facebook censoring this photo of a breastfeeding baby? Oh that’s right – it’s a BOOB.

image source: adsoftheworld.com

Should the Media Censor Breastfeeding?

More from Digital Mom on Baby’s First Year:


Molly blogs about technologymom style and Draw Something at Digital Mom Blog. Follow: TwitterFacebookPinterestGoogle+

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