Project 7 Turns Gum Into Giving


Project 7 “Products for Good” are now available in Walmart Supercenters nationwide, and I couldn’t be more delighted. You’re going to start seeing these gorgeous packs of gum and mints as you stand in line at the grocery store, reach for a few last minute sweets, and oogle the latest People magazine, and I can’t think of a better way to turn those few minutes of waiting into an opportunity to change the world.

In a nutshell: Project 7 allows consumers to donate to a cause of their choice simply by purchasing everyday products such as gum, coffee, mints, water, etc. For example, just by purchasing one tray of Feed the Hungry Peppermint Mints, you are providing seven meal to a U.S. person in need, and each tube of Save the Earth Fresh Mint Gum sold plants one fruit tree back into the earth. How fabby fabu is this idea?

To check out the entire Project 7 product line, visit their website at and see how a simple act while shopping can revolutionize the way we relate to the people and places around us.

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