In an effort to promote the August 23rd live event, organizers are using sultry photos of contestants, including Miss USA 2010 Rima Fakih, in nothing but body paint.
The photos are causing a bit of a stir.
Angie Meyer, a “former pageant-organization worker”, expressed her dismay with the photos to Fox News. “It’s alarming that this has been turned into a Playboy-esque masquerade,” she said.
“By implementing topless photos as part of the pageant process, they’re putting applicants in an extremely compromising position.”
Co-run by the Trump Organization and NBC, the Miss Universe organization says the Las Vegas photo shoot was done in an effort to celebrate the diversity of this year’s contestants. A spokesperson for the pageant defended the promotion: “The contestants who compete at Miss Universe are diverse, as they represent more than 82 countries around the globe. Many of their cultures embrace nudity.”
The Miss USA pageant which is aslo co-run by the Trump Organization and NBC, had the same reaction with a similar stunt for when promoting that pageant back in May, which showed black and white photos of the Miss USA contestants wearing lingerie. Ratings for the event were slightly up from the previous year. No kidding!
I’m pretty sure these photos are in an effort to attract more viewers. It reminds me of the whole televised Victoria’s Secret fashion shows – what’s the point? Men and women like to watch beautiful women, period. The photos will definitely draw more attention to the pageant, which was starting to lose its appeal for a while. I’d say it’s all Donald Trump‘s idea!
What do you think – are the photos cutting edge or trashy?
The Miss Universe 2010 competition will be live from Las Vegas, Nevada at Mandalay Bay Resort & Casino on Monday, August 23rd, hosted by Bret Michaels and Natalie Morales.