Sasha Obama a Style Icon? Why Do We Keep Focusing on Celebrity Kids Clothes?Mara Siegler
While some people were busy slamming Michelle Obama and her daughters’ pricey trip to Spain last week, others were just looking at the pictures from the trip and thinking, “Awe, doesn’t Sasha Obama look adorable.” And that really, is how a style icon is born these days.
As mom donned a Jean-Paul Gaultier top sight-seeing, her 9 year old daughter wore Nikes. During their time on the beach, Sasha sported a $25 Gap rainbow bathing suit. To lunch with the Spanish royal family on the Balearic island of Mallorca, we saw Sasha shine in a yellow J.Crew tutu and tank top with various accessories that added up to about $75 for the whole outfit.
Basically, she was dressed like a normal kid. Fashion “experts,” don’t see it that way, noting just how popular pictures and info on what she wears is amongst the public. But does that make her an icon? Why do we keep elevating celebrity kids with sartorial praise?
Most likely it’s because press gets traffic off of these stories and designers can make a bundle by associating their creations with celebrity, no matter how old they are.
Mary Tomer, who keeps a Michelle Obama style blog tells The Daily Beast that whenever she posts about Sasha, she sees an overwhelmingly positive response from readers. “A lot of women who admire Michelle Obama’s style also have children themselves, so they’re wondering where the Obama daughters are getting their clothes.”
“The youngest Obama’s classic style has evolved into one that designers hope girls will seek to emulate,” say fashion experts.
I for one think that everyone should stop scrutinizing kids clothes, but do feel that if you are going to try and style your child like any high-profile kid, Sasha is certainly someone to go to for inspiration. Her looks are age-appropriate and affordable, especially in relation to other celeb “style icons.”
That being said, let’s look at these other “icons.” Will and Jada Pinkett Smiths daughter Willow dresses like Rihanna and has a stylist. She’s 9. Four year old Suri Cruise’s wardrobe costs a reported $3 million dollars. Madonna’s teenage daughter Lourdes just debuted her own junior’s collection at Macy’s last week.
None of these young girls dress their age and the focus on their fashion choices is somewhat scary. Fashion is an important means of expression for both kids and adults, but it seems dangerous to put so much emphasis on clothing at such a young age. Let’s hope their parents make it clear that beauty on the outside is fun, but it’s what’s inside that matters because at some point the inevitable will happen: Worst Dressed lists for the under 4 ft. tall set.