This year, it’s Fox that gets the honors. The Super Bowl kickoff at 6:25pm ET, the big game between the Steelers and the Packers, the commercials, the half-time show: most of us will be tuning in to Fox at some point this evening, if you aren’t already watching all the pregame shows that are already on.
Another bonus to being the channel that the Superbowl is on?
Fox knows it already has a huge audience from the Super Bowl. So, right after the Superbowl, a new episode of Glee will air.
The network that has the Super Bowl for the year gets to take advantage of that audience and can air a show that they want to hook more people on. This year, it’s Fox’s Glee. I remember a year when CBS had the Super Bowl and they aired the first episode of a new season of Survivor, back when Survivor was still a new show.
Will you be tuning in to the Super Bowl 2011 tonight?