Strollerderby
Barbie Teaches Kids About Obesity
A new ad campaign by an organization called the Active Life
Movement is relying on the
paragons of impossible beauty to teach kids about the perils of obesity. Since
toys like Barbie really encourage healthy body images and lifestyles
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2 Comments
Anonymous commented on Jan 01 70 at 12:00 amI think the idea around Active Life ios to help and not humiliate. It is the fact that it copies the real life stories perfectly. It is further on fact that obesity is #1 killer in North American countries. It may be classified as an addiction or disease.It is just excellent campaign to warn parents and children as well to obesity crisis in North America (not only U.S.). I especially like the idea around fat Barbie that never goes out of bed; what a contrast to skinny one adored and much criticized as well. What is important that the kids see difference in lifestyle that obesity may bring. I love it.
Anonymous commented on Jan 01 70 at 12:00 amI find it truly amazing that this was seen as a good idea or appropriate in any way.
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