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Major Studio To Turn “The Knot” Web Franchise Into Trilogy

The KnotRevolutionary and iconic wedding website The Knot celebrated its 17th anniversary in September. The website has grown from an AOL keyword to one of the most awarded and well respected websites within its niche. Once couples got married, they were seeking help with first homes together. In 2005, The Nest was created as a tool for an “avid community that’s focused on everything from picking a good red wine to getting along with in-laws to shopping for a new house.” The Bump was born in 2008 to give advice and support to first time parents.

Last week, it was announced that 20th Century Fox had acquired the movie rights for these three sites, collectively owned by the XO Group. According to Deadline, who had the exclusive on the news, “The hope is to turn this into three ensemble films about progressing from the first to the third experience.” A romantic-comedy trilogy: a couple plan a wedding, they find a house, and then they experience parenthood. In other words, the least geeky trilogy I have ever heard of in the history of ever.

Maggie Lange from NY Magazine is perplexed how these sites will translate into actual films. “Fox has optioned a wedding website with no narrative content. They will be making what is presumably an experimental art-house film out of the Knot, a utilitarian website used to plan weddings.”

The writer who will somehow convert the themes of these websites into actual story lines is Natalie Krinsky. Natalie has written episodes for Grey’s Anatomy, 90210, and Gossip Girl, as well as Chloe Does Yale, a book based on her experiences as a sex columnist while a student at Yale University.

Taking a look at the content of The Knot, The Nest, and The Bump, it does make you wonder what story a writer could create.

In case Natalie needs some ideas, here’s my pitch for the first part of the trilogy:

A couple who met online through a dating website fall in love and decide to get married. Since the internet was so tremendously helpful in helping them find each other, they decide to surrender to the internet and let The Knot guide every step of their wedding planning. The couple decide to involve their entire family and turn the planning into a game. Once a week, they meet at a diner and decide on a key element of their wedding by a roll of the dice and a click of their mouse.

It’s time to pick a wedding dress, and it’s Grandpa’s turn to roll the dice. He rolls a five, so the couple clicks to page five of the wedding dress options. Cousin Ann rolls the dice next, and she gets a three. The third dress on the page is now selected as The Dress. The couple plan every move like this for weeks.

With just four days to go before the wedding, there are only a handful of key decisions to be made. The couple tries to log on to The Knot and discover the site is down for a redesign. They click refresh, and refresh again. Nothing. They don’t know what to do. Completely stumped with the notion of having to make a decision on their own, they jump in their car and drive to The Knot headquarters and enlist the entire staff of writers, photographers, and interns to help finish planning the rest of their wedding.

And I would probably add in a zombie and Brad Pitt (obviously).

What do you think of a movie version of The Knot, etc?

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