Last night I was at a dinner with a close group of friends. One of our friends was unable to join us so I decided to send her a message to let her know she was missed. I looked down at our table where a basket of delicious and perfect looking hush puppies sat catching the light of the private dining room’s chandelier. I pulled out my cell phone and snapped a series of photographs until I finally felt certain I had captured The One. I sent the image to her along with a message: a little missive from our evening to hers.
You know who else puts food images from her night out into the world? Martha Stewart.
Earlier today Jezebel gave Martha the side eye for the food images she has been sharing over social media. There really is no way to sugarcoat it; they are not at all like the images that grace her magazine or website. For example, take a look at the image she shared on twitter of slow-cooked French onion soup vs. the image of a similar soup found on her website.
You can click through Martha’s twitter photos and be taken aback at the differences in how she captures amazing sounding food compared to how it is presented within her media empire. However, the truth is Martha has never proclaimed to be a food photographer. Food photography is an art and while you can achieve some wonderful looking images from your cell phone, most of us are just a notch or two above meh.
Here is what you will notice is missing from Martha’s food photos on Twitter: fancy filters from photography apps, hashtags, and weird angles. With her “here you go” presentation, she is giving us her meals in the most basic and, well, pure way she knows how. These photos are authentic Martha. There is no posing, no smugness, and no pretension.
Martha is not the obnoxious food photographer Katherine Markovich penned an open letter on McSweeney’s to. “You proceed to take various angled shots of the avocado being sliced, the blueberries getting washed, and your bearded boyfriend plucking feathers from the partridges because the Farmer’s Market only sold them with feathers, because plucking out the feathers themselves would be too mean and they’re the nice kind of farmers who kill with love.”
Nope. That’s not our Martha. She’s keeping it real. In fact, her Twitter food photography just might be the most real part of Martha we will see online.
Image Credit: PR Photo
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