Later this week, The Heat, the first female buddy cop movie ever, opens up in theaters nationwide. There is a lot of anticipation building to see Melissa McCarthy and Sandra Bullock play slapstick comedy roles that have been, traditionally, played for decades by men. To put into perspective just how high the buzz is for The Heat, Rotten Tomatoes users are clocking in at a 96% “Want to See” rating.
Something that has generated a great deal of attention before the release of the film, and is getting to be somewhat of a tradition for Melissa McCarthy: Photoshop drama. Melissa is a plus-sized actress. However the marketing and graphic design departments of the films she works on seems to think, when it comes to advertising, we need to see a digitally slimmed down Melissa. When posters for the 2011 hit Bridesmaids were released, the version with Melissa was shockingly altered. This year, The Heat posters are going under the Photoshop knife.
The UK version of the poster for The Heat was so dramatically altered by Photoshop that it instantly became a farce. A reporter from Huffington Post talked to Paul Feig, the director of The Heat, on the red carpet of the premiere and asked him about the poster.
Reporter: I doubt you had anything to do with that UK poster for “The Heat” that aggressively Photoshopped the way Melissa looks, but what did you think when you saw that?
Paul: That’s the problem: I have very little to do with that — especially in the foreign markets. It’s a bummer. I love Melissa exactly how she is.
Melissa will be the cover girl for the July/August issue of More magazine, and in an interview with the magazine she talks about being different and making it work in Hollywood. Melissa tells More she often hears from women who have struggled: “The letters I really love are from young actresses who were worried they had to fit a certain look. They say I’ve opened it up. And I don’t just mean plus-size girls, you can push things now. With all the great performances in Bridesmaids, it changed how people see funny women.”
I think the amazing rise of Melissa McCarthy’s career will help many women in Hollywood and many women comics. Melissa has opened the door for women who previously have been told they are too fat, too against type, too unusual, too whatever to succeed. Melissa is now their poster girl for success – no Photoshopping required!
Answer to the Pop Quiz!
In my last post about Melissa and Sandra I asked, “Who can tell me the ONLY buddy cop movie with a male/female partner combination?”
This was almost a trick question as there are two contenders: Kindergarten Cop and Exit to Edit.
However, in Kindergarten Cop the female partner, played by Pamela Reed, is incapacitated with illness for most of the film and is not, truly, partnering with her male partner, Arnold Schwarzenegger. Only Exit to Eden shows an actual male/female partner combination played by Dan Aykroyd and Rosie O’Donnell. Three movie nerd points to you if you got this answer correct!
I can’t wait to see Melissa and Sandra bring on The Heat this weekend!