Aden + Anais Now Does Laundry


Oh yes. I’m back to sing the praises of aden + anais — and it’s not for their muslin swaddle blankets or their yummy lotion or even their super-soft crib sheets that they MUST MAKE FOR ADULTS.

They’re adding to their always-safe, always-lovely line of baby products with something that parents use every single day: laundry detergent. And it’s not just for babies, folks.

Aden + anais teamed up The Laundress (an eco-chic line of detergent) to create something that’s gentle enough for a baby’s sensitive skin, but effective enough for even the messiest adults.

And in true aden + anais fashion, this line is free of the nasty chemicals — with 100% biodegradable, natural ingredients.

The line includes 16 fl. oz. chlorine-free bleach ($15), 16 fl. oz. fabric softener ($20), and 33.3 fl. oz. laundry detergent ($23) — all available at aden + anais.