I knew that American Eagle’s 77Kids closed its doors, so I was surprised to see a similar store in its place during my last trip to the mall. Its name? Ruum.
After doing a little research, it turns out that the new children’s clothing store isn’t owned by American Eagle, but by the same person who founded The Children’s Place. Right now they’re doing a big Grand Ruum Event, where you can enter for a $2,000 shopping spree or daily $100 gift card giveaways, as well as a 40%-off spring sale. But the prices are pretty affordable as is.
Here’s a sampling of what you can expect at Ruum:
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Read more of Michelle’s writing at Early Mama.