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Underwear as Outerwear for Kids? What?

A few weeks back a funny box showed up on my porch, filled with colorful boxes of a new product named “Underouts,” with the tagline “Underwear that’s okay to be seen.” I have to admit my first reaction was along the lines of: Huh?, my daughter is supposed to show her underwear now? WHAT?

I put the boxes aside and went about my business. Later that day my daughter came home from school, and I found her excitedly opening all of the boxes, holding the camis and panties up to her body and saying “mommy i wear this when i big girl!”  Her excitement prompted me to read up on the product.

Find out what I learned and what I think after the jump, and let me know your opinion in the comments…

So basically Underouts are underwear (camis, long john, and boxer-ish shapes) for girls that offer a little more modesty than traditional panties. The idea being that if her skirt flies up while she’s out there playing, no worries for her (or her parents) about exposing too much. This brought me back to my grade-school days wearing required uniform skirts… with boxers underneath.. and underwear under those… and feeling all bulked up and weighed down while playing horsey at recess. So I think I like this idea, and I think my 8-year-old self would have LOVED this idea.  What do you think?

Underouts come in a huge variety of colors and range from $17-$22. Buy them online at

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