With marketing messages and sponsored tweets flying through our streams, how can we keep Twitter a place for conversation and developing relationships?
I love Twitter.
I go to Twitter to relax, have fun, visit with friends — and yes, work!
I have worked hard to build my reach on Twitter and, with 18,000+ Twitter followers, it is a key piece of my social media strategy. To put it bluntly — it adds value to my advertising campaigns.
But, having said that, I want to protect Twitter from being polluted and losing the very essence of what it was in the first place.
Now, I am not a person who revels in “the way things were” online. Social media IS evolving and if we can’t be excited about that then we are in the wrong business. Nothing will stay the same nor should we want it to.
But, there is something to be said for protecting the value of a platform and not polluting it so that no one wants to hang out there anymore. Then, not only is it not fun, but it has lost it’s worth anyway.
Yes, Twitter is one of my favorite places to be. Twitter reminds me of why I love being in social media in the first place. Conversations on Twitter can get your creative juices flowing, help turn around your bad day, and make you laugh out loud.
So here are 5 tips to make sure you can keep Twitter fun!
1. Have FUN
I keep saying the word fun, don’t I? Yes, because the best part of our “jobs” and “lives” online is that it is FUN! And baby, I am here to have some fun!
The great news is, having fun is fun! So relax, chat, laugh, talk — Twitter is a party!
2. Use Twitter Lists
I have to admit, this past spring I started to fall off my Twitter habit. I wasn’t having my usual good time there and I was actually spending more time engaging and sharing on Facebook.
The reason was, something bizarre had happened to my Twitter lists and the people I was following. Somehow, Twitter seemed to unfollow people I was following. I have no idea what happened, but my lists on Tweetdeck that had helped me keep on top of my inner circle of friends amidst the thousands I follow started coming up with only a handful of tweeps!
Without my lists keeping me in constant touch with my best tweeps and influencers, I stopped engaging and RTing as much.
So, this past month, I am trying to rebuild my lists and add to them. I am following new people and staying organized so that I can easily keep conversations flowing.
Simple isn’t it? Replying to tweets turns them into conversations and conversations build relationships. Don’t leave tweets hanging. Keep talking.
4. Jump In
The best part of Twitter, (and sometimes it feels like the strangest,) is that it is good to jump into conversations! Join in on hashtags and parties to get to know people. Jump in and talk to someone you don’t know.
I have gotten way too behind following people who follow me. So I love it when people who follow me talk to me. Yay! Now, I can follow you back.
5. Stay Awhile
Twitter can be dangerous. It can suck you in and steal your work time.
So, while you need to be careful to make sure that you don’t neglect other aspects of your work and life, Twitter also needs to be used to be enjoyed.
The more you play on Twitter, the more fun you will have. That of course is why it can be addictive. But, the good news is, that time on Twitter is really quite productive!
I hope you are enjoying life on Twitter. But if you are starting to feel like Twitter is losing it’s power to connect in real conversations and in real time, don’t despair. As Ria Sharon wrote here in her post earlier this week on MomCrunch, “Is Twitter the New Valpak?” Twitter is what YOU make it!
A few changes in how you approach Twitter can ensure that Twitter remains FUN!