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Back When Thin Wasn't In: 8 Vintage Weight Gain Ads

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Marilyn Monroe
Yes, Marilyn, by today's standards you are considered a plus-size woman

Imagine a time being a size 12 didn’t make you plus-size? When being called “zaftig” was a compliment? When spilling out of your jeans meant you had sex appeal?

Hard to imagine right? And yet. There was a time.

Take a look at these vintage weight GAIN ads (courtesy of Retronaut.co) after the jump and imagine living during that time. It must have been nice, right? Sigh.

 


  • As If Its Hard to Gain Weight? Ha! 1 of 8
    1167
    Just ask me for tips. I've got loads of ‘em.
  • Imagine a Time When YEAST Was a Selling Point for Women? 2 of 8
    Imagine a Time When YEAST Was a Selling Point for Women?
    And it didn't involve bread?
  • Yes, By All Means, Who Wants to be Called SKINNY? 3 of 8
    Yes, By All Means, Who Wants to be Called SKINNY?
    Oh, wait. Me. I do.
  • Oh, the Pounds and Inches are ATTRACTIVE? 4 of 8
    Oh, the Pounds and Inches are ATTRACTIVE?
    Well, in that case . . .
  • Glamorous Curves? Sure, Why Not! 5 of 8
    Glamorous Curves? Sure, Why Not!
    Now that's a slogan I can get behind.
  • Who Knew Gaining 5 Pounds in a Week was Thought to be Difficult? 6 of 8
    Who Knew Gaining 5 Pounds in a Week was Thought to be Difficult?
    I don't want to brag, but I'm an old pro at it.
  • Something Is Wrong with This Man and It’s Not His Weight 7 of 8
    Something Is Wrong with This Man and It's Not His Weight
    I'm just sayin'.
  • Someone Needs to Show These Ads to Teen Girls 8 of 8
    Someone Needs to Show These Ads to Teen Girls
    Imagine growing up in a time when thin wasn't in? Doesn't that sound lovely?

 

Marilyn Monroe image via Wikipedia.com

All other images courtesy of Retronaut.co

Follow Meredith Carroll on Twitter.

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