Piggybacking off of the last segment of this series, we’re going to take some time to focus on creative content, objectivity and re-appropriation. These tips and more can help you develop your blog into a true force to be reckoned with.
- Play Devil’s Advocate
Now some may see this method as contrite or even downright disrespectful, but there’s a very good reason for doing something like this every so often. Find someone else’s article that you agree or disagree with, create a blog post outlining your argument and support it. This will spark the kind of discussions that are crucial in maintaining the relevance and novelty of your blog or website.
- Reinterpret existing content
There’s nothing that people in this world like more than compilations. Take some time out to compile a collection of data relevant to your industry and it will make your blog that much more interesting. Videos, photo galleries, infographics and many other options are all good ways to add a fresh dynamic to your site.
- Spotlight non competitors
Not only is it a very humbling gesture but it also brings attention to other sites, products and services that one might not have thought twice about otherwise. Do a product review of a new boutique line of cutlery, post a link to a snazzy online vintage store; really anything along these lines can be used as a source of inspiration.
Keeping your website bursting with new and innovative content is key in keeping it at the top of the heap. In a time where blogs and websites are a dime a dozen, taking these simple steps with help to ensure that your hard-earned domain name doesn’t fall by the wayside.