Soon Facebook Will Let You Pay To Promote Friends' PostsCecily Kellogg
Want to help your friends promote their Facebook posts? Well, soon you can do more than just share your friends’ posts on your own wall you can actually pay to promote their posts as well.
These days, an average of only about 16% of your Facebook fans or friends actually see your updates, a fact that became true last fall when Facebook’s graph changed how your posts are seen in your stream (here’s a post about my experiment with promoted posts).
Now if you happen to see that a friend has something important happening, you can show your support by spending about $7 to make sure other people see their stuff.
While I can definitely see this idea becoming popular I mean, how nice would it be to promote your friend’s new business venture or your blogging buddy’s new paying gig? there are some restrictions, according to Mashable.
The feature will be rolling out gradually to all users, says Facebook, and won’t be available to those of us with more than 5,000 friends and followers — presumably because it’s technologically tough to promote a post in that many feeds. Also, you won’t be able to change the privacy settings on the post you’re promoting, so if it was set to just that person’s friends, then only your mutual friends will see it if you promote it.
So what do you think? Will you willingly pay a few bucks to help your friends spread the word about their latest celebration or promotion? Will this be a workable model, or simply another way for Facebook to manipulate our streams to earn more revenue? I’d love to hear your thoughts.