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Don't Fool Yourself: Go-gurt is Candy

When my kids beg me for candy at the supermarket check-out counter, I usually say “no.” But occasionally, I’ll give in.

More often than not, when I  buy them a “treat,” I’ll opt for fruit snacks or a granola bar over actual candy. The funny thing is that I realize that I’m willingly fooling myself. I know that fruit snacks are pretty much candy by another name.

Although my kids have asked for Go-gurt, I haven’t been able to convince myself that it’s as healthy as regular yogurt (it comes in flavors like Cotton Candy and Banana Split). But lots of parents do.

Why do we allow ourselves to pretend that faux healthy foods like fruit snacks and Go-gurt are better than candy? I know better and I still play that game. Is food marketing that convincing? Apparently so.

Go-gurt is advertised as “the perfect snack for kids.” That means it’s healthy, right?

Not so fast. Sure, the number one ingredient is low fat milk, but #2 is sugar and #3 is high fructose corn syrup, which has just been linked to pancreatic cancer. And don’t forget the artificial flavors and food coloring.  Yes, it’s got some vitamin A, D3 and calcium, but less than 10% or less the daily recommended amount of each.

Fooducate Blog points out that Go-gurt “should be in the snack aisles, not in the yogurt section…If you think of Go-gurts as an occasional treat, just like candy, then don’t look for any nutritional benefits and don’t let the word “yogurt” trick you into believing you are getting anything more than a snack.”

Next time, you’re better off making your own yogurt treat.

photo: flickr/Phae

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