I’m a narcissist. And you probably are one too. An insecure narcissist, to be more precise. That’s what a study from Toronto’s York University concludes.
Actually, what the results of last year’s study revealed was that people higher in narcissism and lower in self-esteem spent more time on Facebook and filled their Facebook pages with more self-promotional content. Well, at least I’m not alone since 50% of American adults use social sites now, right? Is that the insecure part of me talking?
I wonder what counts as self-promotional….
The study explains, “self-promotion was defined as any descriptive or visual information that attempted to persuade others about one’s own positive qualities. For example, facial expression (striking a pose or making a face)
… and picture enhancement (using photo editing software) were assessed in the main photo and “view photos of me” sections.
The use of positive adjectives, self-promoting mottos, and metaphorical quotes were examined in the “about me” section.
Self-promotion in the notes section could include posting results from Facebook applications including “my celebrity look-alikes,” which compares a photo of the user to celebrities, or vain online quiz results.”
Crap. Me = Narcissist.
Curiously, when researcher Soraya Mehdizadeh conducted her study of 100 Facebook users (ages 18-25 years old), she found that men displayed more self-promotional content in the “about me” and notes sections. Women demonstrated their “narcissism” in the main photo section.
Guilty as charged.
At least my narcissism is now confirmed and documented. Her study was published in the journal, Cyberpsychology, Behavior, and Social Networking.
What’s that doing for my self-esteem?!
photo credit: Henry Lohmeyer