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I'm Too Stupid for the New Facebook Timeline

I recently switched my Facebook page from the traditional linear profile to this newfangled timeline design. 

My girl Cecily covered the new design and highlighted the merits of the new admin panel. While I agree with the ease and valuable insights available from this design as a page administrator, as a fan page junky I’m perplexed by the timeline design for a few reasons:

1. Apparently I’m too stupid to understand the timeline feed. There’s just so much going on with each page; my eyes don’t know where to look. Top to bottom? Right to left? Diagonal?

2. I’m now unsure where I left off since visiting each page last. Stupid gripe? Totally, but it still bugs.

3. Individual profile page privacy settings are impacted once you make the switch to the new timeline design. Be sure to check and control your default privacy, otherwise Zuckerberg wins.

4. I suppose I can see the value in a timeline design for individuals as a whole “story of your life” thing, but does it work well for pages? Do fans find value or enjoy bearing witness to the timeline evolution of a brand? I’m wondering.

I took to my Facebook page to complain (as I so often do) and learned my timeline distaste was an opinion shared by many.

If you haven’t already seen Babble’s beautiful transition to the new Facebook timeline, you can check it out here.

Admins, for tips and tricks to make this transition a helluva lot more comfortable, check out Cecily’s How to Manage Facebook Timeline.

No matter how gorgeous the new design, I’m sticking with viewing Facebook pages on my mobile device with the comfortably familiar linear design, even if only for a little while longer.

What say you? Love the new timeline feature or not so much?

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