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Harry Potter Author JK Rowling: Big Announcement Coming Soon

By Monica Bielanko |

SOMETHING is coming soon...

Harry Potter fans everywhere are freaking out, y’all.

Fuh-reaking out.

That’s because famed author JK Rowling has a mysterious new website that has everyone speculating what is going on.

Here’s what’s happened so far:

A mysterious site has popped up called Pottermore and the only thing on it is “coming soon” and JK Rowling’s signature.

The site was unveiled by a Harry Potter scavenger hunt, where map coordinates were placed on nine various Harry Potter fan websites like The Leaky Cauldron. The final one was tweeted out yesterday on the newly established Pottermore Twitter account:

That tenth location you were looking for… here it is! 53.476311,-2.22971 #pottermore

Fans followed the series of online clues that led them to this website

If you click on the owls you are directed to a Youtube page containing a countdown clock which reads “X days, X hours, X minutes X seconds until JK Rowling’s announcement” and the clock keeps ticking down to a time six days from now. Below the YouTube upload is a description which reads “The owls are gathering… Find out why soon.”

Rowling already has a personal website at so what could it all mean? I’ll say one thing; the woman knows how to make a big splash, that’s for sure. She or the people behind her are marketing geniuses.

Spokeswoman Rebecca Salt confirmed Thursday that the site is a new project for the “Harry Potter” author. She said the site is “not a new book” and “not directly related” to the final Potter movie, “Harry Potter and the Deathly Hallows: Part 2,” which comes out next month.

Salt says “we aren’t saying any more than that!”

The Harry Potter novels have sold more than 400 million copies worldwide, while the seven movies released so far have grossed some $6.4 billion in ticket sales. Rowling has been billed the “world’s first billionaire author.

Looks like fans have a looong six days ahead of them. I think they’ll go out of their minds before the big announcement. What do you think it could be?

In the meantime, check out these 13 Movies to See with Your Kid This Summer!

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About Monica Bielanko


Monica Bielanko

Monica Bielanko was raised on the wild frontier of late 1970's Utah. She is a recovering Mormon who married the guitar player of an unknown band. She's been married to her Babble Voices writing partner, Serge Bielanko, for the past nine years. Her personal blog, The Girl Who was in the top ten of last year's Top 50 list. Read bio and latest posts → Read Monica's latest posts →

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One thought on “Harry Potter Author JK Rowling: Big Announcement Coming Soon

  1. LogicalMama says:

    I’m intrigued!

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