Would you pay $29.50 for a teething ring? Probably not. But you might cough up that much if it looked like a really hip necklace, right? That’s what a new crop of designers specializing in “teething jewelry” are hoping.
ABC News interviewed several of the mom-trepreneurs behind this new trend. Co-owner of Sonny and Reed, Becky Durham, said “the beads on her company’s chewable jewelry (are) made with extra nubs for teething. They’re enlarged to make sure they’re not a choking hazard.” Dr. Bloom’s Chewable Jewels offers a set of three bracelets for $19.95 designed by Helen Bloom Smith, a dentist from Birmingham, AL. According to the article, “a percentage of profits are donated to the Starlight Foundation, which helps seriously ill children.”
Though the jewelry is attractive and potentially a problem-solver for busy moms, Christina Vercelletto of Parenting magazine notes there may be a catch. “It could start a habit that is hard to break.” If your baby gets used to gnawing on just any old necklace you’re wearing, he or she may eventually chip a tooth on your rhinestone-studded jewels.