Promoting Gratitude Online


It’s November 30, the last day of 30 Days of Gratitude. For the month of November, you may have noticed the hashtag #30daysofgratitude floating around on Twitter, Facebook, on blogs, and even Instragram. The “official” project started in 2009, on the web site, The authors of the site explains that it is a social experiment based on scientific research, like that of Robert A. Emmons, a researcher at UC-Davis, who has written four books on the subject. Some of his findings are posted on the UC-Davis site:

In an experimental comparison, those who kept gratitude journals on a weekly basis exercised more regularly, reported fewer physical symptoms, felt better about their lives as a whole, and were more optimistic about the upcoming week compared to those who recorded hassles or neutral life events (Emmons & McCullough, 2003).

In 2010, 30 Days of Gratitude reportedly collected over 3,600 “gratitudes.” This year, they moved to Facebook as an official collection point.

On the site or on Facebook, the authors provide a prompt. For example, “Day 27: Gratitude for an awe-inspiring moment that takes your breath away…” and people contribute their thoughts like this: A quiet sunny day, staring into the ocean with wonder, just being….

If you did not participate, no worries. Although the official project ends today, there’s nothing stopping you from beginning. You could start your own with the new month! I’m sure you won’t be alone. That’s the beauty of social media… just do a quick search for #30daysofgratitude and you’ll be able to connect with others who are just as grateful as you! :)

photo credit: stock xchng


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