Beautiful Blog or Spinning Circle of Death (aka Site Load Time)


I know. “Site Load Time” sounds so technical. But basically it means that readers like me get bored easily and if we wait for 30 seconds or more to see your blog after we click the link, we won’t be waiting still. Sorry if that sounds harsh.

One of the key parts of boosting your blog’s performance is your site load time. There are a lot of parts to this and we’ll talk about images on your blog in another post, but this is important stuff that for the most part you can do once, raise your site’s speed time, and not worry about after that.

This is a nice tutorial on Blissfully Domestic about Lowering Your Site Load Time by Erica Mueller of and she gives some excellent suggestions there.

Check Your Theme – Sometimes a clunky theme can be a drain on load time. I’ve found that premium themes are often designed to load faster and more easily, lower your site load time. Check and see if you have a graphic heavy theme that is causing problems for you.

Delete Plugins You Aren’t Using – I’m as guilty of this as I am of clothes closet clutter, but sometimes a deep cleaning can go a long way towards making things run a little smoother. If you aren’t using the plugin, delete it. If it’s an active plugin that you really don’t need, delete it. (Please – back up your website before you do this. I’m not saying I have ever killed a website by accidentally deleting something I needed…I’m just sayin’.)

Find a Cache Program or Caching Plugin For Your Site – This may take a little trial and error, and pestering geeky friends for help. But setting up a cache program can make a big difference in your website’s performance and it’s not something you’ll need to mess with again. In a poll by Dig WP three of the most popular WordPress Plugins for Caching were W3 Total Cache, WP Super Cache and QuickCache which got several positive comments.

Update Your Blog and Plugins – Running the older versions of your plugins and even of WordPress software itself can put a strain on your system and make your site run slower than it otherwise would. Check for updates at least once a month, more frequently if you have more plugins and content. Remember WordPress has that handy bulk-update feature now!

These are fairly simple tips that you can spend one afternoon working on and make a big difference in how quickly your site comes up. So shiny-button-chasers like me won’t get bored and click away. Not sure how fast or slow your site is loading? Try Pingdom Tools free site speed checker. Build in just a little bit of website management into your blog maintenance and you can definitely improve your blog’s performance!


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