Top 50 Mompreneurs, 2011
They cook, they clean and, between naptimes, they run kickass companies. For those who run their own mom-centric firms, the responsibilities of motherhood are only half the battle. Babble is running our first ever salute to the top 50 mompreneurs who pull all-nighters, suffer enormous financial set-backs, and balance business and baby every day to make their entrepreneurial dreams come true. Here's how they did it.
- Christina Couch
42 / 50
Julie Parrish | Hot Coupon World
Company: Hot Coupon World
Location: West Flynn, Oregon
Children: 3 sons, 7, 9 and 11 â¢ Age: 36
Inspiration: Parrish was heavily involved in the online couponing community long before launching her own site. When one of her favorite coupon sites shut down, she jumped into action with another mom on the site, Heidi Kennedy, a mother of five based in Wyoming. “My husband had just been deployed to Iraq and I was looking for something to do,” she says. “We never intended for it to be anything other than a place where people could go to talk about couponing.”
Perspiration: Parrish invested $1,000 to get the site up and running while Kennedy maintained the site and reeled in users. Parrish continued her day job with a local ad firm until the spring of 2009, when she and Kennedy decided to take on the site full time. Things went smoothly until last summer, when a company sent Parrish and Kennedy a cease and desist letter because it felt Hot Coupon World’s URL was encroaching on theirs. “The next thing you know, we’ve got two lawyers defending us and it’s taking a ton of money,” Parrish says. They almost gave up. “Then something came over me,” she says. “We worked so darn hard. We are going to defend this to the death. That was a scary time, though. I was crying with Heidi on the phone, saying, ‘I don’t want to meet you for the first time in trademark court.’”
Success: Parrish and Kennedy eventually settled, and Hot Coupon World has become a thriving online forum for coupon clippers and money savers.