Have you heard that recently searches for “tumblr” surpassed searches for “blog” on Google recently? Hard to believe, but it’s true; the microblogging platform has become the most popular place for new bloggers to spring up.
I’ve never really been a hug fan of Tumblr; I miss the ability to easily comment and feel like liking a post is too little while “reblogging” feels… weird to me. But I can definitely see the appeal; it’s super easy to use and you can set up a tumblr blog in just a few minutes.
So why did tumblr change their posting format? Recently tumblr embraced, finally, tablet form for its site, so it can be easier to update it if you are using an iPad or Android tablet. But both The Next Web and TechCrunch say the change makes tumblr far more like Twitter than like blogging.
The Next Web states, “Despite the fact that creating new posts on Tumblr was never actually a difficult process, it’s noteworthy that the new experience is essentially on par with Twitter in terms of speed.” TechCrunch says, “These changes, though seemingly minor, better reflect the platform Tumblr has become and is becoming a site that’s more social network than it is blogging platform. A site that caters to the younger, social sharing crowd, rather than those who grew up with blogging screens that themselves felt like stripped down versions of Word. These are the posting screens for those who grew up on Google Docs, Twitter and Facebook instead.”
So, do you use tumblr? Have you seen the changes roll out yet?