On November 3-5, when bloggers and businesses gather in LA for the latest BlogWorld Expo conference, there will be a new offering — a sessions track for parent blogging.
I spoke at BlogWorld NYC this past spring and had a great experience. But I am so excited for the west coast version in November and the new Type-A Parent Track.
MC: This year there is a Type-A parenting track at BWELA — this is a first for BWE is it not?
Kelby Carr: Yes, the Type-A track at BlogWorld is a first in Los Angeles in November. I am very excited for the debut.
MC: The track is actually called Type A Parent. How did this partnership between you and BWE begin? Why did you decide to merge your brand into a BWE track?
Kelby Carr: The partnership came about when two members of the BlogWorld team attended the 2010 Type-A Parent, and we chatted about the programming and both BlogWorld’s and Type-A’s emphasis on great speakers and sessions with concrete takeaways. The two conferences make a great partnership, as we have the same philosophies about our conferences. We both feel the emphasis has to be on content above all else, and we both strive to ensure attendees learn tremendously at our conferences.
MC: Has there been an increase in mom and dad bloggers registering for BWELA?
Kelby Carr: BlogWorld actually has seen an increase in recent years in parent bloggers attending simply by word of mouth about the conference, but we are expecting a significant increase with the establishment of a dedicated Type-A Parent track. I have created a Twitter list of parents at #BWELA. I am sure there are many I am missing (as well as many who will register over the next two months), so it is really just a sampling. Still, there are many major players in the parent social media space on that list already. It is also worth noting that quite a few of the speakers and attendees are parents, even if they aren’t labeled as “parent bloggers,” who closely follow parent blogs and are interested in the track’s content.
MC: Why should a mom or dad blogger consider attending BWE?
Kelby Carr: The Type-A Parent track all by itself is truly its own conference, with two full days and two sessions at a time. It features some top names in the space such as Sarah Pinnix, Leah Segedie, Ron Mattocks, Amy Lupold Bair, Clay Nichols and, of course, you Janice. The sessions range from pressing issues such as handling privacy online to skill-building sessions for parent bloggers like how to break into parent vlogging, avoiding parent blog design mistakes and monetizing your parent blog.
Beyond that, attendees will get access to all of the BlogWorld tracks and there is just so much to gain from those as well, with tracks on monetization, content creation, traffic and distribution, travel and fitness, just to name a few. Outside of the amazing learning, there are also parties and networking events that provide a chance to build relationships with both bloggers and representatives from top companies. The expo is also vast and it is dramatically different than many of the other parent and women focused blog conferences I have attended, with almost every vendor representing a technology or blog-related company (WordPress, for example). Bottom line, the emphasis of BlogWorld is helping bloggers succeed. I don’t know any parents who couldn’t benefit from that, which is the conference’s primary focus.
If you are considering coming to BWELA, hurry and register — BlogWorld pricing increases after September 21! Save up to $300 on your registration TODAY!
And you can use the discount code TYPEA for an additional 20% off (that works beyond the pricing increase, but you will save the most if you register by September 21).
If you want to see details about the track, BWE just announced the sessions/speakers for the Type-A Track.
Hope to see you in LA!
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