Mom
Top 50 Mompreneurs, 2011
They cook, they clean and, between naptimes, they run kickass companies. For those who run their own mom-centric firms, the responsibilities of motherhood are only half the battle. Babble is running our first ever salute to the top 50 mompreneurs who pull all-nighters, suffer enormous financial set-backs, and balance business and baby every day to make their entrepreneurial dreams come true. Here's how they did it.
- Christina Couch
2 / 50
2
Cathy Alessandra | What’s Up For Kids
Cathy’s Rankings
bright idea
Company: What’s Up For Kids
Location: Los Angeles
Children: Two daughters, 16 and 18, son, 14 ⢠Age: 45
Inspiration: Living just outside of Chicago back in 1995, Alessandra couldn’t find any literature on children’s events in her suburb, so she decided to make her own.
Perspiration: A few months after printing 1,000 copies of the first What’s Up For Kids, a four-page black-and-white newsletter Alessandra peddled to local stores and pediatricians’ offices, she and her family moved back to L.A., where she was a mom by day and an editor by night. “My kids were young then, so I would make sales calls when they took naps and do stories and layout when they went to bed,” she says. “There were a lot of late nights, but this is what let me chaperone my kids’ field trips and have playdates with them, so I kept going.”
Success: What’s Up For Kids is now a 32-page glossy with strong ad revenues and a circulation of about 20,000. Alessandra also founded the National Association of Entrepreneurial Moms.
« Go back to Mom
These women are amazing. Period.
In need of inspiration — check out how these ladies mix it all up.
What an even bigger inspiration to be a part of these great Mompreneurs!
The Carissa Rose clothing line is awesome, machine washable at that.
Why Mompreneurs? There’s no such thing as a dadpreneur? Why the special designation for women?
I have been reading a lot off late to grasp more knowledge on this topic, but after reading your article I realized there is a lot more than I read and you are the only one who could make this happen. You are the only one from whom I could get the entire information on the topic. Thanks!!! You are fantastic
http://www.samrx.com
these moms make me jealous! i wish i had the energy and motivation to start a company while raising my kids! Kudos to all of them!!
I look forward to reading about all of these women!
hmmm…..interesting…
Amazing women!
and bagrging about a 30% approval rating???absolutly PATHETICabsolutly PATHETICremember clinton left with a 75% approval ratigread it and weep cons projecting once morebububbububub 30% bububububub 30%absolutly sadBush is back!! 30%
Following from a blog hop! I’m a new foollwer and would love for you to check out my blog and follow back!