Zoe Car Angers Parents

renault-zoe-sm250Growing up, I thought that people who named their daughters Mercedes were doing so in a nod to the German luxury car.   In reality, Mercedes is Spanish for ‘mercy’ and was a common girl’s name well before 1902 when Emil Jellinek named his car company after his 13-year-old daughter, Mercedes.  But by this point, it doesn’t matter which came first.  The name Mercedes will forever be associated with the automobile.

Naming a car after a girl worked out so well for Mercedes that now French car maker Renault is doing the same thing.  Their latest car, a two-door electric model, will be called The Zoé.   Renault thinks the name “evokes values of femininity, of youth, a playful spirit and vivacity.”  Parents of girls named Zoé think it stinks.  

The name Zoé comes in at number 17 on the list of popular girls’ names in France.   That’s a whole lot of girls with names that will soon be synonymous with a cute little economy car.  But many of those Zoé parents are fighting back.  They are complaining to Renault, launching  petitions and generally making a lot of noise trying to convince the car maker to choose another name.

As someone with a name that popular is among dog owners, I understand their consternation.  But Renault says they have no plans to re-think their decision and these parents are just going to have to get over it.  Perhaps a brand new Zoé for each of them might smooth things over a bit?

Image: dailymail.co.uk

Tagged as: , ,

Use a Facebook account to add a comment, subject to Facebook's Terms of Service and Privacy Policy. Your Facebook name, profile photo and other personal information you make public on Facebook (e.g., school, work, current city, age) will appear with your comment. Learn More.