Michelle Daniel, mother in Ohio.
Why We Love Her:
Michelle’s CozyMoments store has become wildly popular, with over 20,000 sales of luxurious bath and body products. (It’s gotten so hectic that she’s had to scale back her shop hours a bit, seeing that she’s only one woman.) Like so many Etsy moms, she couldn’t find what she was looking for on the market, so she made it herself. Hand-blended, high-quality ingredients are at the heart of her success, as are her wide variety of scents. Whether you want to smell edible, understated or a little fruity, there are almost 100 different scents to choose from. And we’re not just talking about lotions here – Michelle also makes face masks, hair products and deodorant. She’s one mother churning out thousands of products that would normally be produced by a team of experts, which is something that any time-pressed mom can marvel at.