Pantone® is the standard language for color communication from designer to manufacturer to retailer to customer. They created a color matching system which helps manufacturers in different locations use the same color tones over many platforms. They are the world-renowned authority on color and color systems for accurate communication of color across a variety of industries from fashion, beauty and cosmetics, home decor, paint and digital technology, product packaging and marketing, and so much more. The Pantone® color of the year is part of all visually artistic things we see around us at any given time, in any given place.
Here are the last five years of Pantone’s seasonal colors and how they were used from some of the most well-known designers around the world. It’s a great way to see visually how the colors are used across the different styles of clothing from different designer’s collections.