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Using Social Media to Make a Difference: 6 Ways You (Yes, YOU!) Can Get Involved

There’s no doubt about it— social media is a powerful tool. We use it to share products and ideas, get behind candidates, or even just to feel more connected to loved ones who live far away.

It’s changed the way we express ourselves, market our businesses, and raise awareness of causes that are near and dear to our hearts, and parent bloggers are leading the way.

Babble recently profiled 25 Parent Bloggers Who are Changing the World. To highlight a few:

Ellen Seidman of Love that Max has harnessed the power to social media to support the campaign “Drop the R Word” sponsored by the Special Olympics. As the mother of a son with Cerebral Palsy, Ellen is an advocate for special needs kids.

Joan Blades & Kristin Rowe-Finkbeiner started a project called Moms Rising that aims to tackle “the most critical
issues facing women, mothers, and families, by mobilizing massive grassroots actions.” 

Katherine Stone‘s blog, Postpartum Progress, gives women tools and a community for coping with post partum depression, and started a non-profit that brings attention to this critical issue.

After hearing their stories, are you inspired to raise awareness about a cause or to get involved in working to improve your community? You may or may not have a blog with millions of followers at your disposal, but you do have the most important tool of all: a voice.

Here are 6 ways that you can use social media to make a difference.


  • Raise Money 1 of 6
    Raise Money
    Raise money for a charity using Facebook. Challenge your friends to achieve certain goals and you'll be amazed at what can happen!
  • Donate a Tweet 2 of 6
    Donate a Tweet
    Donate a tweet per day to a charitable cause. You can use an app for this or simply tweet a fact about something you care about.
  • Share Articles and Blog Posts 3 of 6
    Share Articles and Blog Posts
    You can use any form of social media to spread the word about the important work others are doing to make a difference.
  • Start a Facebook Group 4 of 6
    Start a Facebook Group
    You may choose to organize the members of your community around a certain local cause, or to raise awareness in a wider sphere. Facebook is a great way to educate people and raise money for good.
  • Have a Blog? 5 of 6
    Have a Blog?
    Dedicate one blog post a week to raising awareness about a cause. I was recently part of a team of bloggers from The Mission List who raised money for Water.Org, and I loved every minute of it!
  • Use Google + to Inform Your Followers 6 of 6
    Use Google + to Inform Your Followers
    Engage your followers on Google + in a discussion about a social cause.

Mary Lauren Weimer is a social worker turned mother turned writer. Her blog, My 3 Little Birds, encourages moms to put down the baby books for a moment and tell their own stories. Connect with her on Facebook and Twitter.

More by Mary Lauren:

Expert Tips for Tackling Tough Toddler Questions

Lengthening the Fuse: 5 Tips for Becoming a More Patient Mom

Why I Won’t Apologize for Blogging about My Family

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