"These Are Your Kids On Books" Poster Goes Viral

Burning Through Pages Poster
These Are Your Kids On Books - Mike Andereck

It’s Screen Free Week and we’ve been celebrating by geocaching, playing cards, running around outside, and reading books.  Lots of books.

Kids and books are a magical combination.  But something happens along the way. What kids voraciously consume when they’re young starts to wane as they age and the need to encourage literacy sprouts.

Michael Andereck made the poster at the left and gave it to a group called Burning Through Pages to help them promote literacy.

And then it went viral.

Burning Through Pages is a Denver group that is trying to change the way kids read.  Think about the books you read in high school.  Guess what?  The kids today are still reading them. 

The Outsiders. To Kill A MockingbirdCatcher In The Rye.

Sure, they’re classics, but if you want to create a love of reading, you need to speak the language of the kids while they’re reading. Burning Through Pages tries to introduce new books to kids by buying them, giving them away, and then creating discussion.

The posters by Mike Andereck are part of that process of creating discussion.  The “These Are Your Kids On Books” poster has been shared more than 8000 times from Burning Through Pages‘ Facebook page.

The posters went viral when Star Trek alum, George Takei, posted it on his page and tackled more than 50k likes, and shares. Now it’s exploding on Pinterest too.

“The reception has overwhelmed us to say the least, but we feel so very lucky to be working with such a great man,” the Burning Through Pages team wrote via email. “Mike’s an old friend and a compulsive books nerd just like the lot of us.”

The comments section has been lively as people try to determine what exactly the poster means. Many fans are asking for the poster to hang in their home, or for it to be put on tshirts.

“Go books! Go reading! :)”, Andereck has cheered in the comments sections.

And there are other posters.  One is dedicated to librarians, people they call “heroes.”  And another that does honor classic literature as a time machine for your imagination. Burning Through Pages says they plan to release a new poster every week.

What do you think of them?

  • Time Machines 1 of 3
    Time Machines
    Mike Andereck
  • Libraries 2 of 3
    Mike Andereck
  • These Are Your Kids 3 of 3
    These Are Your Kids
    Mike Andereck

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Article Posted 4 years Ago

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