Steve Jobs' Role In Pixar And Your Kids' Favorite MoviesMonica Bielanko
With his list of mind-boggling accomplishments, many people don’t realize Steve Jobs’ role in bringing some of your childrens’ (and your) favorite movies to the big screen.
In 1986 Jobs purchased Disney Pixar, now just called Pixar, from Lucasfilm for $10 million. He then invested several million more in the company.
Basically, not only is his massive footprint planted firmly in personal computing and mobile technology millions use every day, Jobs is behind some of the best animated films of all-time.
John Frost over at thedisneyblog.com compares Jobs to the most famous person in Disney history: the man himself, Walt Disney:
They both left an indelible impact on the world that will exist for all time. They share a legacy of design that put customer needs first, usually before the customer knew they needed it themselves. This was their genius. It’s the bit that can’t be taught in school or learned behind a desk. It requires vision, failure (early and hard), and passion for excellence.
Disney Pixar CEO John Lasseter and Ed Catmull, President of Walt Disney Pixar Animation Studios have made a joint statement on Jobs’ passing on the Disney Pixar Facebook page:
Steve Jobs was an extraordinary visionary, our very dear friend and the guiding light of the Pixar family. He saw the potential of what Pixar could be before the rest of us, and beyond what anyone ever imagined. Steve took a chance on us and believed in our crazy dream of making computer animated films; the one thing he always said was to simply make it great.’ He is why Pixar turned out the way we did and his strength, integrity and love of life has made us all better people. He will forever be a part of Pixar’s DNA. Our hearts go out to his wife Laurene and their children during this incredibly difficult time.
Before Pixar came along it was tough to find children’s movies that also appealed to adults. Now, more than fifteen years after I first saw it, Toy Story plays on a constant loop in our home. Think of the impact these movies have had on our lives, the lives of our children: Finding Nemo, Cars, Ratatouille, WALL-E, Up… Isn’t it amazing that I can watch a movie with my 2-year-old daughter and we can both be equally fascinated? That’s what Pixar has done for us as parents.
What’s your favorite Pixar movie?