“Momma, when will we be going to LA again?” my 7-year-old daughter asked in the car yesterday.
“I have no idea, why?”
“Because I really, really, really, really, really, really, really, really, really want to go to the American Girl Doll store.”
I should note that she probably said “really,” more than the nine times in the quote above. She then got in touch with her inner saleswoman and tried her best to convince me that driving seven hours to Los Angeles to visit our closest American Girl Doll store, located at The Grove in LA, is a totally reasonable request. It didn’t work and frowning ensued. But today that frown was turned upside down when I told her about the press release that mommy got this morning: an American Girl Doll store will be opening in Northern California, coming to the San Francisco Bay Area!
Now this may not be earth-shaking news to others; you may not have a American-Girl-Doll-obsessed daughter like me and/or you may live in one of the 14 cities where there is already a store (locations include: Atlanta, Boston, Chicago, Dallas, Denver, Houston, Kansas City, Los Angeles, Miami, Minneapolis, New York, Seattle, St. Louis and Washington D.C.). But for the San Francisco Bay Area, not having an American Girl Doll store seemed like a travesty. Why were there stores in Kansas City and St. Louis but not here? Thankfully, this oversight is being remedied. Okay, maybe I used the wrong word. I actually should not say “thankfully,” since this just means that I’ll be driving down to Palo Alto’s Stanford Shopping Center way more often (it’s 32 miles away from my home) and will, undoubtedly, be spending a whole lot more money on accessories, outfits and other knick-knacks for my daughter’s beloved dolls.
The two-level 15,000 square foot “experiential retail store” will include the historical and contemporary dolls, their goodies, the books, a restaurant (for dining, tea parities and birthday parties), a doll hair salon, and a “Creativi-Tees” boutique (where you can design doll-sized t-shirts).
So now I will be fielding new questions from my doll-crazy daughter; I am anticipating many a “when is the American Girl doll store opening,” questions in the coming months. The store isn’t scheduled to open until the Fall of 2013. Bay Area parents, you have been warned.